rolex prices uk 2017 | rolex watch sale 70% discount

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Rolex watches have long been synonymous with prestige, luxury, and enduring quality. However, by 2017, their desirability had reached a fever pitch, pushing prices far beyond their Manufacturer's Suggested Retail Price (MSRP) in the UK and globally. This surge in value was driven by a confluence of factors, including increased demand, limited production, and the inherent collectibility of these iconic timepieces. This article will delve into the Rolex market in the UK during 2017, exploring the factors influencing prices, focusing on popular models, and comparing this period to the current market. We'll also address the often-misleading claims of heavily discounted Rolex watches.

The 2017 Landscape: A Seller's Market

2017 represented a significant moment in the Rolex story. The brand's reputation for exceptional craftsmanship, reliability, and enduring style had solidified its position as a top-tier luxury watchmaker. This, coupled with relatively constrained production, created a significant imbalance between supply and demand. The result? Prices soared, particularly for the most sought-after models. While official price lists from 2017 are difficult to definitively source online, anecdotal evidence and auction records paint a clear picture of a market heavily favouring sellers.

The most popular models, as always, were the professional range: the Submariner, GMT-Master II, and Daytona. These watches, designed for specific purposes – diving, travel, and motorsport respectively – had cultivated a dedicated following and a strong reputation for both functionality and style. Their timeless designs appealed to both seasoned collectors and those seeking their first luxury watch. This heightened demand, combined with limited availability, drove up prices significantly beyond the already substantial MSRP. Waiting lists for authorized dealers became commonplace, often stretching for months, if not years, depending on the specific model and configuration.

The Professional Trio: Submariner, GMT-Master II, and Daytona

Let's examine the three most influential models in the 2017 UK market:

* Submariner: The quintessential diver's watch, the Submariner enjoyed, and continues to enjoy, immense popularity. Variations in material (stainless steel, two-tone, gold) and dial colour (black, blue) further fuelled demand, with certain configurations commanding premium prices. In 2017, finding a Submariner at MSRP was exceptionally difficult, and pre-owned models were selling for significant markups.

* GMT-Master II: This travel watch, with its iconic bi-directional rotating bezel and GMT functionality, also saw strong demand in 2017. The "Pepsi" bezel (blue and red) variant was particularly sought after, commanding even higher premiums than other colour combinations. The "Coke" (red and black) bezel was also highly desirable. The GMT-Master II's versatility and iconic status contributed to its escalating price.

* Daytona: The chronograph icon, the Daytona, consistently ranks among the most coveted Rolex models. Its association with motorsport and its sophisticated design cemented its place as a highly desirable collector's item. Certain configurations, particularly those in precious metals or with specific dial variations, reached astronomical prices in 2017, far exceeding their MSRP.

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